Decoding the Twitter Algorithm: 10 Secrets Revealed by Aakash Gupta

3 min readJan 19, 2024

Hey, tweeters! Ever wondered what makes a tweet tick? Why do some posts soar to virality while others languish in the Twitterverse abyss? Fear not, fellow content creators, for Aakash Gupta (@aakashg0) has dropped some juicy insider info on how the Twitter algorithm ranks your precious thoughts. Buckle up, because we’re about to dissect 10 of his Twitter threads and crack the code on tweet success!

Decoding the Twitter Algorithm: 10 Secrets Revealed by Aakash Gupta. Twitter logo.
Photo by Souvik Banerjee on Unsplash

1. Engagement is King (Queen & Jester!)

The top three engagement signals reign supreme — likes weigh 30x, retweets 20x, and replies a measly 1x. So forget passive scrolling, folks! Embrace the power of the like and the retweet!

2. Visuals Boost Your Game ✨

Images and videos get a healthy 2x boost, so ditch the plain text and unleash your inner meme-maker! ️ (Remember, a picture is worth a thousand likes!)

3. Links: Friend or Foe?

Tread carefully with external links. They can trigger the spam alarm unless your engagement is already rocking. Link strategically, friends! ✅ (Think quality over quantity here.)

4. Silence Hurts




An observer of the world, thinking independently, loving people and animals, hungry for knowledge and interesting facts. Start a new life at Internet after 50.